Wednesday, November 12, 2014

Day 24: Evidence in a Case-Based Essay

Today you will learn:
  • How to use two different types of evidence (qualitative vs. quantitative) to support your position statement in a case-based essay
  • Use 4-step rebuttal strategies to defend their argument against (potential) criticism and evidence contrary to their position. 
  • Qualify and moderate a claim effectively.
Class Today:
  • Warm-Up: What was wrong with the bad case based analysis? Turn in your answers on compass for a quiz grade. (10 minutes only!)
  • Last class you learned how to write a problem and position statement (introduction). Today we will learn how support your body (evidence).
  • Evidence (body):
    • What is the difference between qualitative and quantitative based evidence?
      • Quantitative Evidence: Any support for your argument that can be expressed as a number (e.g., statistics, calculations). 
      • Qualitative Evidence: Any support for your argument that cannot be quantified (e.g. historical narrative, policies, logical explanation that appeals to common sense, shared knowledge, beliefs and values between the reader and the writer)
      • Do Task 1 of Evidence Handout
    • Addressing Contrary Evidence and Alternative Options 
      • How would you handle alternative points?
      • Do Task 2 & 3 of Evidence Handout in your groups. I will help you.
        • Discuss answers
      • Do Task 4 of Evidence Handout in your groups. I will help you.
        • Discuss answers
    • Hedging Language

1. Write a draft of your problem & position statement (introduction) and turn it into compass. This is due by Sunday, November 16th  at midnight. This will be part of your homework/participation grade.
2. The first full draft of your case based essay is due November 23rd by midnight.
3. Read the following GE Essay. There will be a quiz next Tuesday. Think about what headings you would use based on what we have done in class.

Class Materials:
Next Class:  Outlining the Body & Action Plan (Conclusion)

Monday, November 10, 2014

Day 23-Problem and Position Statement

Today You Will Learn:

  • How to explain what case-based essay is and its three essential components: position statement, evidence and action plan
  • How to describe the three most common types of case-based essays and their different foci: decision, problem and evaluation essay
Class Today:

  • Warm-Up:
    • In this google doc, write what you think is important in a case study. Why? (5 minutes)
  • Discuss this handout
  • In groups of 3-4, discuss these questions and share your answers on google docs:
    • Have you written a case-based essay or case analysis before? If so, what was the purpose and the topic? Was it one of the three types described above?  
    •    How did you structure the writing? What did you put in the beginning, the middle, and the end?
  • Return to handout
  • In the same groups, discuss these two articles:
    • 1. Heineken Case Analysis
    • 2. Wal-Mart Case Analysis 
      • Does each paper includes all three parts described above and if it follows the same order described above. Discuss why they do or do not follow the same order and structure. 
  • Position and Problem Statement Powerpoint
  • Group Presentation
Class Materials:

1. Read this bad case analysis on Heineken.  Be prepared for an in-class quiz on the reading.
2. Finish Plagiarism reflection

Next Class:
Evidence in a case based essay