Day 24: Evidence in a Case-Based Essay

Today you will learn:

• How to use two different types of evidence (qualitative vs. quantitative) to support your position statement in a case-based essay
• Use 4-step rebuttal strategies to defend their argument against (potential) criticism and evidence contrary to their position. 
• Qualify and moderate a claim effectively.

Class Today:

• Warm-Up: What was wrong with the bad case based analysis? Turn in your answers on compass for a quiz grade. (10 minutes only!)
• Last class you learned how to write a problem and position statement (introduction). Today we will learn how support your body (evidence).
• Evidence (body):
• What is the difference between qualitative and quantitative based evidence?
• Quantitative Evidence: Any support for your argument that can be expressed as a number (e.g., statistics, calculations). 
• Qualitative Evidence: Any support for your argument that cannot be quantified (e.g. historical narrative, policies, logical explanation that appeals to common sense, shared knowledge, beliefs and values between the reader and the writer)
• Do Task 1 of Evidence Handout
• Addressing Contrary Evidence and Alternative Options 
• How would you handle alternative points?
• Do Task 2 & 3 of Evidence Handout in your groups. I will help you.
• Discuss answers
• Do Task 4 of Evidence Handout in your groups. I will help you.
• Discuss answers
• Hedging Language
• Discuss Hedging Language Handout
• Do Task 5 of Evidence Handout individually.
• Discuss Answers

Homework:

1. Write a draft of your problem & position statement (introduction) and turn it into compass. This is due by Sunday, November 16th  at midnight. This will be part of your homework/participation grade.
2. The first full draft of your case based essay is due November 23rd by midnight.
3. Read the following GE Essay. There will be a quiz next Tuesday. Think about what headings you would use based on what we have done in class.

Class Materials:

• Evidence Worksheet
• Hedging Language Handout
• GE Essay

Next Class:  Outlining the Body & Action Plan (Conclusion)

Day 23-Problem and Position Statement

Today You Will Learn:

• How to explain what case-based essay is and its three essential components: position statement, evidence and action plan
• How to describe the three most common types of case-based essays and their different foci: decision, problem and evaluation essay

Class Today:

• Warm-Up:
• In this google doc, write what you think is important in a case study. Why? (5 minutes)
• Discuss this handout
• In groups of 3-4, discuss these questions and share your answers on google docs:
• Have you written a case-based essay or case analysis before? If so, what was the purpose and the topic? Was it one of the three types described above?  
•    How did you structure the writing? What did you put in the beginning, the middle, and the end?
• Return to handout
• In the same groups, discuss these two articles:
• 1. Heineken Case Analysis
• 2. Wal-Mart Case Analysis 
• Does each paper includes all three parts described above and if it follows the same order described above. Discuss why they do or do not follow the same order and structure. 
• Position and Problem Statement Powerpoint
• Group Presentation

Class Materials:

• What is a Case Based Essay Handout
• Heineken Case Analysis
• Wal-Mart Case Analysis 
• Position and Problem Statement Powerpoint

Homework:

1. Read this bad case analysis on Heineken.  Be prepared for an in-class quiz on the reading.
2. Finish Plagiarism reflection

Next Class:
Evidence in a case based essay

Day 22- Case Study Discussion Day 2

Today you will learn:

• How to discuss and debate about a case study

Class Today:

• In two groups, prepare for a debate.
• Present opinion
• Group presentation.

Next Class: Problem & Position Statement

Homework:

1. If you presented this week, be sure to turn in your reflection by Friday.

2. Start trying to summarize the case study we've read in class.

Day 21: Case Study Discussion Day 1

Today you will learn:

• How to discuss a case study

Class Today:
1. 8:00 AM Class- Group 3's Presentation
3:30 PM Class- Group 2's presentation

• Others, please fill out this 5 minute feedback on their presentation.

2. Introduction to The Case Study Unit
3. Group Discussion of Article:

1. What is GreenPeace?
2. Compare the two entities: GreenPeace and Facebook. How are they growing or changing over time, and how influential and powerful are they currently? What are their goals?
3. What is Facebook wanting to do in Oregon?
4. Why is this an ideal location for Facebook?
5. Why does GreenPeace have an issue with this?
6. How does GreenPeace go about addressing this issue?
7. Do you think Facebook will change their plan because of GreenPeace’s concerns?

4. Google Doc Response:

• What would you do if you were Mark Zuckerberg? Why?

Next Class: Debate on the article!

Homework: 
1. If you presented today, book a time to meet with me here. This will be individual and the meeting will last for 30 minutes. Afterwards, you will write a reflective paragraph.

2. Read the article I will give to you, "How to write a case-based essay. The Case Study Handbook: How to Read, Discuss, and Write Persuasively About Cases." (pp.105-118). They may be a quiz on this!

3. Read the assignment prompt and rubric for The Case Study Unit

Day 19& 20-Oral Presentation Workshop and Library Day

Class Today:

Section Z- 8:00 AM - Please meet me at the Undergraduate Library, Room 291. You will be getting a library tour!

Section L- 3:30-4:50 PM:
1. Plagiarism Survey
Please take this survey on the plagiarism assignment we did in class.

2. Pick days for each group presentation.

3. Final Presentation Workshop

Homework:
1. Make final draft of powerpoint and upload it to compass. You may revise it for your presentation, but I still want to see a tentative final version.

2. Read and annotate this article for our next unit.

Next Class: 
Section L: Meet at Undergraduate Library, Room 291
Section Z: Lesson above.

Day 18- Presentation Language

Today you will learn:

• How to use phrases to make your presentation sound smoother.

 
Class Today:

• Powerpoint
• Handout
• Presentation Workshop

Homework:

• Practice your presentation while adding presentation language.
• Submit your final powerpoint by next Thursday.

Next Class: Presentation Workshop Continued

Day 17- Presentation Delivery

Class Today:

• Warm-up: First slide on the powerpoint
• Rest of Powerpoint
• Voice practice- Do with a partner
• Make a mini version of your ppt presentation. You will show it to other groups and get feedback. Use this peer-review form to critique each other. 

Next Class: Continue Presentation Delivery

Homework: Be prepared to do a practice presentation on Thursday.

Materials:
Powerpoint
Voice Practice
Answering Questions Handout
Peer-Review